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Understanding Media Industries

by Timothy Havens and Amanda Lotz

Type
Didactic
Subject
Economics
Keywords
economics
Publishing date
2016
Publisher
Oxford University Press
Language
English
Size of a pocketbookRelative size of this bookSize of a large book
Relative size
Physical desc.
Paperback • 304 pages
6 ½ x 9 ¼ inches (16.5 x 23.5 cm)
ISBN
978-0-19-021532-3
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Book Presentation:
• Provides a unique framework (Industrialization of Culture) to help students develop a critical understanding of Media Industries
• Excellent pedagogy throughout reinforces student comprehension (end of chapter application and discussion questions as well as suggestions for further reading)

Understanding Media Industries is the only book that examines the interaction between commercial industry realities and media using a critical media studies approach in a concise, topic driven format that is accessible and engaging for undergraduate students. Designed for Media Industry, Media & Society, and Introduction to Media Studies courses, Understanding Media Industries also works well for courses on media criticism, media literacy, or introductory mass communication.

About the authors:
Timothy Havens, University of Iowa, and Amanda Lotz, University of Michigan Timothy Havens is a professor in the Department of Communication Studies and in the Program in African American Studies at the University of Iowa. Amanda D. Lotz is an associate professor of Communication Studies at the University of Michigan.

Press Reviews:
"This is the best book available for teaching media industries studies. Additionally, it has many of the specific details and examples that are difficult to remember off the top of your head in a lecture." - Ethan Tussey, Georgia State University "

"Understanding Media Industries is a comprehensive, readable, accessible text for teaching students how to thoughtfully and productively analyze the operations of media industries, and how those operations shape media content. It is rich with examples, full of usefully explained vocabulary, and full of great teaching materials. Moreover, Havens & Lotz's approach to analyzing these industries is simple and clear enough for introductory students, but sophisticated enough to manage the complexity of the media industries." - Erin Copple Smith, Austin College "

"I would highly recommend using Understanding Media Industries in your course because that book shows the historical, cultural, and economic factors that influence the intricate process of producing texts in the media industries. It has great a great framework and vocabulary to help students write about the production of texts, excellent questions in the back of chapters you can pose to them, and addresses the production side of the industry enough to keep the vast number of students from the major engaged that want to make their own films." - Max Hohner, Arizona State University"

"This is a substantial, authoritative, and eminently readable/teachable text which generally does a good job of identifying critical issues in media practices, and their origins in history, economics, and technology." - Stuart Moulthrop, University of Wisconsin-Milwaukee"

See the publisher website: Oxford University Press

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