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The Mad Max Effect
Road Warriors in International Exploitation Cinema
by James Newton
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Book Presentation:
The Mad Max Effect provides an in-depth analysis of the Mad Max series, and how it began as an inventive concoction of a number of influences from a range of exploitation genres (including the biker movie, the revenge film, and the car chase cinema of the 1970s), to eventually inspiring a fresh cycle of international low budget 'road warrior' movies that appeared on home video in the 1980s.
The Mad Max Effect is the first detailed academic study of the most famous and celebrated post-apocalypse film series, and examines how a humble Australian action movie came from the cultural margins of exploitation cinema to have a profound impact on the broader media landscape.
About the Author:
James Newton is Lecturer in Media Studies and Film at the University of Kent, UK. He is the author of The Anarchist Cinema (2019), and a filmmaker. He also runs the Newton Talks podcast.
Press Reviews:
"The Mad Max Effect stands as an engaging exploration of perhaps the most (in)famous post-apocalyptic action film series and its enduring legacy and influence. Detailing the wider impact of the initial film series, the book addresses examples of international 'MadMaxploitation' cinema, 21st century Road Warrior fan productions and the enduring aesthetic influence of 'Diesel Punk' in contemporary media. Newton is able to navigate the tarnished steel, burnt out tyres and ignited engine oil to examine the broader contexts of national cinema and cultural identity, transnational cinematic flows, and developments in screen media technology (all of which are central to the ongoing study of global exploitation cinema)." ―Thomas Joseph Watson, Lecturer in Media Studies, Teesside University, UK
See the publisher website: Bloomsbury Academic
> From the same author:
> On a related topic:
At a Theater or Drive-in Near You (2016)
The History, Culture, and Politics of the American Exploitation Film
Wild Beyond Belief! (2008)
Interviews with Exploitation Filmmakers of the 1960s and 1970s
House of Psychotic Women (2024)
Expanded Edition: An Autobiographical Topography of Female Neurosis in Horror and Exploitation Films
Science Fiction Italian Style (2019)
Italian science fiction films from 1958-2000
by Matt Blake
Subject: Genre > Science Fiction
Adult Themes (2025)
British Cinema and the X Certificate in the Long 1960s
Dir. Anne Etienne, Benjamin Halligan and Christopher Weedman
Subject: Countries > Great Britain
Darkening the Italian Screen II (2023)
Interviews with Genre and Exploitation Directors Who Debuted in the 1970s
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